Nothing says 'unexpectedly good season' like sitting comfortably inside the finals race, winning twice as often as losing, but also being a little bit disappointed with conceding meaningless junk time goals. This completed the rare hat-trick of allowing a top team, middle team, and bottom team to all take something from a game they should've gone home miserable about. Enjoy the dignity, we'll console ourselves with 12 premiership points.
Halfway through the first quarter, we were bleeding goals at such a rapid rate that allowing humanitarian scoring late in the last quarter seemed highly unlikely. Our biggest vulnerability in this otherwise blessed season has been allowing quick movement inside 50, there was plenty of that on offer. Lever and Turner made heroic attempts to hold back the tide, but fell victim to the overall 'standing around, staring blankly' role of Hawthorn in Launceston. Our recovery was less explosive, but by virtue of not getting 96 points down in the first place, it achieved the right result without undue stress or worry.
Now that we've won, the obvious highlight of the first quarter was Charlie Spargo doing exactly what you'd expect and having the time of his Arden Street life against us. Charleston has lifetime Premiership player legend status, but I'm reliably informed he's not done much for lots of money at North. Then, 18 games into the year it looked like he'd been holding back for this occasion. Two goals - admittedly one from a free, and another after a belated going-away present shizen turnover - and was in everything. My theory that he's a cherry on top player when your side's going well received a boost when he proceeded to do bugger all for the rest of the game as North were slowly overhauled, and gently put away with the footy equivalent of a perfumed silk pillow held over the face.
Now that you know what happened, it's a source of pride (?) that we corrected course and kept them quiet until the result was sealed, but at the time, they looked on for an enormous score. Once we stemmed the bleeding, things didn't look so bad, but it was hot knife meeting butter for a few minutes. Apparently Jack Darling is still playing, and has been going so long that we've had time to draft another Lucas Cook(e). I choose to treat it as a valuable learning experience now, and even while they were on pace to kick about 48 goals, I was struggling to get outraged due to the expectation that we'll always do something muppetish when starting as favourites.
It wasn't all one way traffic, and there were Pickett family goals amongst the carnage, but nothing to even feign excitement about, because it was otherwise one-way traffic to the left of screen. After the second, Dwayne blew his stack and declared Latrelle "Fists the air!" 'Punches' the air will do fine next time, thanks. Later, Russell rushed to clarify his description of JVR as the "hottest player in the league" by making sure we knew he was talking about footy, just in case you thought he was keen on a spot of Jacob van Rooting.
Last week, we were negligent in not mentioning the spaghetti-armed boundary umpire who couldn't throw the ball in far enough. Either he, or somebody else with malfunctioning upper limbs was back for this game. Your mate Dwayne offered much-needed support for the beleaguered umpiring fraternity by trying to blame the ruckmen for standing too far back, even though every viewer with eyesight could see that the ball had practically been thrown straight up in the air. Could I piff a footy over my head into the exact right spot every time and/or commentate an AFL game? No, and not if I have to call opposition players.
Just when things were looking grim, enter Jefferson, who officially crossed over from 'emerging' to 'promising' in two minutes. We've established that he takes marks, but so far the set shots have been generously described as "a touch dodgy". From the resulting centre bounce, there was a ruck free where neither side had any idea who it was going to, and even Jack Steele nearly stopped mid play-on, waiting for confirmation. Somehow, this ended in another perfect kick for Jefferson, who went back-to-back and left Melbourne fans everywhere collectively saying: "Yes please, I'll have some more of that".
As we've seen from the up/down career arc of the league's hottest player, just take the signs of promise and don't expect he's going to do this every week. But now we've confirmed he is capable, and he's got every reason to believe in himself, then *rubs hands together in anticipation*.
Those goals got us out of jail, cutting the margin back to what still felt like an undeserved 12 points. Still, now I was open to the prospect of gradually wearing them down across the next three quarters and winning. The phrase TITS UP re-entered the atmosphere after conceding the first. In his 'can't play Richmond' every week comedown game, Fitzgerald saw Pickett (K) dancing around the boundary line and spelunking through tight spaces, thought "I'll give that a go", was caught HTB, and contributed in a roundabout way to us conceding.
If you were worried that goal was going to inspire North to run riot again (hello), I'm pleased to announce it was a false alarm. They only got one more before the game was shot, and that's with Turner going off after a knee to the ribs. In other injury news, we had Pickett going off wiping blood from his mouth, but still stopping for a neighbourly slap of hands with Tom Sparrow on the way off. Bad luck Tom, it means you're now linked by blood as well as flag, and are legally required to sign a contract extension.
After one of the best games of his career, I'm coming to terms with him definitely leaving at the end of the year. Which is all sorts of shit just as Jack Viney falls apart in multiple ways, and while Steele only has a few years left. Maybe if we'd played him at more than 6.6% of centre bounces last year, they'd have sorted the contract out before the rest of the competition discovered who he was. Maybe it'll end up with Langford going bananas in the middle?
The tide was on the verge of turning, but not before we were egregiously jibbed out of a 50 when three separate offences were detected. First the North player yelled at the umpire, then he wouldn't give the ball back to Bowey, then finally delivered it as a petulant piff that whistled straight into the fence. I'm sympathetic to umpires not being able to determine whether a kick went 14.9 metres, but would've thought the ball getting lobbed into the fence was a blatant enough misdeed to warrant a ceremonial 50 from the back pocket.
No need to go full "We were rorted" conspiracy though, because the unintentional square-up was what looked a lot like a red-hot holding the ball in front of goal being paid a dangerous tackle. Things turned back in our direction after van Rooyen pulled off the Holy Trinity of a great lead, and a strong contested mark, and an accurate set shot. Like Jefferson in the opening quarter, JVR got another chance straight away. Arguably, the whack around the bonce disguised as an alleged 'spoil' should've ended in a 50 but no. He missed this one, but somehow we were only two goals behind despite having spent the first half holding on for dear life.
Against all good sense and logic, we made half time just four points behind courtesy of Original Recipe Pickett setting up Latrelle's second through midfield rompage. His kick carried the pack and landed in (L)'s arms with back to goal, before he played on with excessive haste, spinning around, and adding the extra degree of difficulty by kicking it on the 'wrong' side for a shot from that distance/angle. For a second, I thought it hit the post and was about to throw the biggest tantrum in recent history. Turns out it just bounced back off the fence, thank god.
Once Sharp put us in front early in the third term, the disappointments of the first half were forgotten. We even got a genuine seven point play when a kick-in was punted straight to Jefferson, who curled home a snap for his third of a career best four. We nearly gave it straight back, saved by a pox North set shot.
As Turner's ribcage exploded again, you won't be surprised to discover that we failed to put the foot down. The end-to-end transition was better, but what chance just cartwheeling away from a side in these circumstances? I was ready to forgive Jefferson for missing a chance at his fourth, even before he pulled down a mark at the back of the pack in the square (assisted by Melksham shoving a North player with vigorous force) and dinked it through from the line. There was nearly a Reverse DemonTime fiasco when they missed a shot with one second left, but overall very nice stuff. If you had any faith in our ability to hold a lead, things were looking up.
When Sparrow got one 20 seconds into the last quarter, there was some absurdly early (but, to be fair, correct) "they can smell victory" presumption from the commentary box. The cynical would say it was just to set up the gag involving Sparrow having a blood nose blocked up. Meanwhile, something in Jiath's leg burst, leaving us two defenders down and with Gawn forced into a cameo defender role. After the siren, he proved his versatility by mediating an argument between Max Heath and Tristan Xerri. Despite spending about 75% of the game on the bench, the death blow was struck by Heath, after plummeting to the ground when pushed semi-forcefully in the back.
After dominating the second half, we gave away a couple of consolations at the end to make the margin less impressive. Considering the injuries, I'm happy just to overcome a difficult start and win comfortably. Like many of our victories this year, it was workmanlike, professional, and won't be remembered next year. Perhaps the most notable incident was this most baffling post-match photo:
Old mates. 🥹 You're forever a '21 premiership player, Spargs. #DemonSpirit pic.twitter.com/VDTRbf1T8F
— Melbourne Demons (@melbournefc) July 18, 2026
Copies are available at the Demon Shop, signed by Jacob van Rooyen, Tom Sparrow, Jake Melksham, Bayley Fritsch, and Ricky Nixon.
I don't see anything wrong with this - especially because we won - but it doesn't make it any less odd. We've played against Jordon, Jackson, Oliver, and ANB without pausing for a happy memories snap, then all of a sudden, here's a sheepish Spargo roped into posing with a collection of random teammates, half fellow flag winners, one guy who didn't play in the final, and another who wasn't on the list for the greatest day in human civilisation.
If the tables were reversed, we'd have fans blowing up about it, so it's reassuring to see North fans in their 'Veil of Negativity' era, where it feels like things are going ok but should be better, do their block over something that means stuff all in the grand scheme of things. Tell you what matters - finishing in the top six, and we're well on the way towards that. Seventh to 10th? I'll take it if that's all you're offering.
2026 Allen Jakovich Medal votes
5 - Tom Sparrow
4 - Kysaiah Pickett
3 - Jake Lever
2 - Matthew Jefferson
1 - Jack Steele
Apologies to Bowey, Fritsch, Gawn, Rivers, Tholstrup, and van Rooyen.
Leaderboard
25 home and away votes left, but we're now better than a 99% chance of playing at least one more game, which is nice. There's a heartbeat in the Jako race, with Pickett slashing the gap to two and a half BOGs. You'd still want to be on Maximum to win overall. On that note, there's no point pretending he's provisionally won the Stynes, let's upgrade that to a not-remotely-surprising confirmed victory. Turner remains +1 BOG ahead in the Seecamp, and surprise leader Fitzgerald remains atop the otherwise empty Rising Star field.
48 - Max Gawn (WINNER: Jim Stynes Medal for Ruckman of the Year)
36 - Kysaiah Pickett
29 - Tom Sparrow
24 - Jack Steele
--- Needs at least one final ---
20 - Daniel Turner (LEADER: Marcus Seecamp Medal for Defender of the Year)
18 - Jacob van Rooyen
--- Needs at least two finals ---
14 - Jake Bowey
13 - Ed Langdon
--- Needs at least three finals ---
12 - Harvey Langford
11 - Jake Lever
9 - Kade Chandler
--- Needs something ridiculous to happen ---
6 - Harrison Petty, Caleb Windsor
4 - Bayley Fritsch, Brody Mihocek, Koltyn Tholstrup
2 - Blake Howes, Matthew Jefferson, Jake Melksham, Harry Sharp
1 - Jai Culley, Joel Fitzgerald (LEADER: Nathan Jones Rising Star Award)
Next week
As the Richmond game only gets a top timeslot because of the occasion, Geelong on Friday night is our on merit return to prime time. They made a hundred changes this week and won comfortably anyway, which is no surprise because you couldn't shift these bastards from finals contention with an atomic bomb.
This week, Casey went to Arden Street, the only ground where the timekeeping offering includes milliseconds. In the bits I watched when the AFL website wasn't crashing, there were plenty of decent performances in a win, but nothing outstanding. I was thrilled to see the return of Forward Sizzle. This was either tactical or insurance against Petty's hamstring dissolving. You decide.
Jiath is confirmed cactus for several weeks, and I'm assuming Turner will be rested. I'm all for giving Cooke another go, and Salem didn't do a massive amount but played a full game, so get him back in.
You may instead choose to take the views of somebody who watched the game properly, instead of through a live stream that missed the first four minutes of the last quarter because somebody had either knocked the cord out or just forgot to turn it back on.
I confess to having NFI about the Geelong result. Feels like it'll be the 'loss we had to have', but at the same time, there's a great argument for winning. Which is just the sort of in-depth analysis I know you come here for.
IN: Cooke, Salem
OUT: Jiath (inj), Turner (inj)
LUCKY: Melksham, Windsor
UNLUCKY: Cross, McDonald
Aaron Davey Medal for Goal of the Year
The Sharp one? Or Latrelle's turnaround as payback for thinking he'd missed. Either way, Cross vs Collingwood leads.
Final thoughts
More wins, give me all the wins, let me swim through wins like Scrooge McDuck in his vault of money.




